One of my young sources theorized that Republicans continued to embrace a high-school model, in which the party chiefs are the big men on campus who ridicule the computer nerds.
Boom! How dead on is that? I've seen exactly this from several conservative commentators around here. They celebrate what they perceive as the "in" crowd and target those perceived as, well, nerds. How are Madison liberals portrayed by this crowd? As granola-eating, Birkenstock-wearing hippies, the opposite of the gregarious BMOC archetype, as exemplified by guys like Tommy Thompson.
Remember how they went after Nate Silver? It had a lot more to do with him being slightly built and bespectacled than anything else.
It explains the conservatives' fixation with guys like Clint Eastwood and Toby Keith and Eric Hovde. Haven't we heard Jeff Fitzgerald talk about his high school football career more than once?