Henry Vilas wrote:That's one way to look at it. The other is that GM was producing cars that people didn't want to buy (those car models were produced by executive decisions, not union dictated) and Isuzi produced vehicles that the market found desirable.
I can't lie, I'm a big fan of the Isuzu car company. I still want to find an old Isuzu Elf that is in decent condition for sale.
Anyway, the Detroit companies have such high operation costs they couldn't really make their smaller cars competitive without shifting the cost to high end, big expense models to offset the cost of their economy cars. I've never been surprised that all Detroit's companies failed where Toyota succeeded, in producing a market ready, highly popular eco/economy friendly car like the Prius (nor at the hypocrisy of those who drive them).
Now that the bottom fell out of the SUV market, GM is still flailing despite both the pension bailout, and cash for clunkers. And the government subsidization of any Chevy Volt(/cough Chevy VOTE) that any customer is dumb enough to buy. It will be bankrupt again soon enough.