charliedon'tsurf wrote:I think that is an important point. No, this one festival will not transform shit, but it is a beginning. However if this can be pulled successfully as an annual event that expands into more days, more venues and larger amount of bands it will snowball on word of mouth. The primary organizers wisely chose to limit the size and scope this first year. In the spirit of being overly ambitious could be too much to take on, fail utterly and prove to the naysayers that such a festival would not be able to take place in Madison.
I know a couple tangible goals and hopes I have this first year is too maybe get people who don't go to tons of shows into our wonderful venues and possibly create return customers. Also maybe get some undergrads to check out FMF and likewise return later in the year for 18+ show opportunities benefiting performers and venues in the future. Or so I hope.
Excellent points. I'm glad that you and the other organizers are looking at it this way, I think you've got the right perspective for making this a regularly successful event.